public notes build authority and trust

Providing an entry point into your mind lets people explore what you’re thinking about, which gives great insight into how you think, what fuels you, and who you are as a person.

By putting yourself out there you create opportunities to meet new people, improve ideas and projects, and learn things you never knew existed.

This works well when you Share ideas before they’re ready, as it creates quick feedback loops and engages people on platforms like Twitter.

Showcase your thinking and opportunity will find you.

Every time you tend to an idea you create an opportunity to share original work with others

🚧 ⚠️ Rough Terrain Ahead ⚠️ 🚧

🛑 What’s this? ✍️ This whole note is a work in progress, but the below part is really rough. So why’s it here? Share ideas before they’re ready.

Audience building sounds so heavy. Try thinking of it as ‘earning trust at scale’ instead.


create a market for yourself
Show what occupies your mind
Show how you connect ideas
Show what you have to teach people
Build confidence and trust with interesting people
Spark people’s desire to connect with you

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